“Content is king”. How many times have you heard it? I have read and heard this statement thousands of times. When it comes to UX it is the 100% truth.
Content is not about quantity of content available. It is about providing the content in a usable and useful format that encourages reading and interaction. People even use typography tools.
Therefore typography on the web becomes a vitally important part of the designer’s work. More than any other part of the design – choosing the right fonts and displaying those fonts in the right way will either make or break the user experience.